About Darren Moloney

Darren launched All Things Web® over 13 years ago in recognition of the need to offer clients an SEO service that stripped away the mystique surrounding the subject, instead offering an informed, jargon free and reliable service that could be trusted to successfully optimise clients’ websites, to ensure they attract targeted on-line traffic that converted into business leads and sales. Well known throughout the industry, both in the UK and internationally, as MD and Technical Director Darren continues to act as the SEO technical expert within the company, providing web optimisation consultancy and general advice to our clients. He works closely with peers around the world and belongs to a number of industry forums. As a Glider pilot and keen mountain walker (when not working or researching Web Marketing) Darren can generally be found on an airfield or at the top of a UK mountain or moorland!

Google Adwords and the 4 Pack

Last month Google decided to call it a day on sidebar advertising for its paid search product, known as Adwords, leaving only a top 4 Ad Pack with a few other paid ads under the organic SERP results. It came as no surprise to us that they did this, but rather than jump on the bandwagon and look to forecast in panic what will happen with PPC and organic SEO results we decided to wait until things settle and then report back. […]

By |2016-03-24T14:55:19+00:00March 24th, 2016|

Should you be Maximising the Benefits of Schema Markup on your Website?

As the internet evolves into the Semantic Web, it may have not escaped your notice that Schema Mark-up data is increasingly being used by search engines in their results pages to display what is known as “Rich Snippets”. This is already significantly affecting search engine results and maximising opportunities to attract more users to your site. Marked up data is likely to exert an even stronger influence over results in the coming years ahead which can only benefit you even more. […]

By |2015-07-31T17:51:38+01:00July 31st, 2015|

What 7 Years as a Soaring Instructor Taught me about Web Marketing

Some of you may know that I am a keen glider pilot and have spent many highly satisfying hours soaring gliders across the skies of England, Scotland and California. In my pre All Things Web time I worked as a professional gliding instructor teaching the gliding basics to ab-initio and student glider pilots, carrying out “Top Gun” aerobatic rides as well as instructing on more advanced cross-country flights in mountainous areas. I’ve been told that I always have a gliding “war story” or two up my sleeve so I thought it would be interesting to think about what soaring taught [...]

By |2014-12-04T13:45:20+00:00December 4th, 2014|

5 SEO Myths you shouldn’t believe

I regularly hear from businesses and other marketing professionals about what will improve the visibility of their website positions with Google.  Some are true but unfortunately many are SEO myths, bandied around for so long they have become true urban legends. I have therefore pulled together the 5 most common of these SEO Myths to set the record straight once and for all. […]

By |2014-08-18T15:15:16+01:00August 18th, 2014|

A Useful Website Migration Checklist – Avoid these Common Pitfalls

  If you are moving your website to a new platform, there are a few things to consider before you start. Most good web designers and developers will have a proper website migration checklist that they follow, however, if they aren’t experienced and are not talking about some of the things I mention below, you need to get an SEO company involved. This will be especially important if you rely heavily on your website for leads or revenue conversions. Working in this industry I have seen too many companies lose traffic and sales after a poorly executed site migration. [...]

By |2014-06-02T15:25:14+01:00June 2nd, 2014|

Top Tips: How to Make your Website Better (and Go Crazy with Traffic)

For many business owners knowing where to make improvements to their website to make them perform better and generate more sales and leads can be a difficult task. To help out, we have written this blog post on making your website better with the aim of increasing the amount of traffic and visitor interaction with it. Your Website Content MUST Reflect YOUR Passion Make your content reflect your enthusiasm for your products or services. Make people excited by your offering. Be sure to: Address the issues and needs of your target market first. What problems will they have? What solutions [...]

By |2020-12-14T12:12:11+00:00July 10th, 2013|

Rivendell Carpets SEO Case Study (and Testimonial!)

Here at AT Web Central we’re thrilled when a client is genuinely pleased enough to send us (out of the blue) a testimonial about our inbound web marketing skills and the effect we've had on their website traffic and ultimately their business. We're so pleased we thought we'd share it and write up a mini SEO case study too. Let us fill you in... We have been working with Mandy Risso and her team at Rivendell Carpets and Flooring in Bristol since September 2012 and we’ve scored some notable wins, culminating in an increase in enquiries and ultimately a substantial [...]

By |2020-10-02T12:50:32+01:00February 7th, 2013|
Go to Top