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Why Failing to Add Client Testimonials is Reducing the Effectiveness of your Online Content Marketing
Here's why testimonials should be a fundamental part of your content marketing strategy.
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Tell us a bit about yourself? I understand you, your wife and dog have just moved to Colorado, how’s that working out for you all? Darren, thanks for having me! I am indeed a Denver, Colorado based entrepreneur and growth marketing/SEO consultant. We just moved here at the beginning of 2017 from San Francisco, where we had called home since late 2013. Colorado has so far been fantastic – we get a lot of time outside skiing and hiking, the craft beers are incredible, and our dog has a yard so he’s happy. One handsome looking canine! – Ed [...]
“If it ain’t broke – don’t fix it.” Whilst this saying might work well when justifying why you still drive that car that’s fit for the scrapyard, in the world of social media there is always room for innovation and improvement. If a platform doesn’t click with the public, it will fail – the list of failed social networks is extensive; who remembers Bebo, MySpace, Digg? This being said, it can be hard for businesses to look beyond Facebook, with over 1 billion registered users it is the ‘King’ of social networks and is constantly updating its offerings to make [...]
As the Managing Director of All Things Web® I am often asked what makes an effective digital marketing strategy. So for my latest blog post I have written a brief guide to the top 5 aspects that you should ensure are featured in your strategy. […]
YouTube isn't the only video marketing tool out there. Take a look at some powerful alternatives here.