Social Media Training for Bristol Event Hire Company

Blast Event Hire has grown from a fledging idea inspired by a piece of university coursework to one of the leading event hire companies in the South West.

Approach

The client wanted to achieve a more advanced understanding of the different social media tools available in order to improve upon their marketing and to further enhance the growth of the business. The approach taken by All Things Web® offered Blast bespoke 1-2-1 training to improve their knowledge and skills and keep Social Media Management in-house.

Results

The output from the training day included creation of a Facebook ad campaign, a 3 month content calendar and an overall campaign plan. The ad was an offer for their cash mobile bar hire offering customers a 20% discount off of any additional items if the bar was booked with them within a set timeframe. Setting a budget of just £10 with a schedule to run for 7 days the results were great. A total of 1,033 individual people were reached with 26 link clicks to the relevant page on the site including a confirmed booking.

Conclusion

A fantastic result for the client’s first campaign and proved for their business the power of the platform as they increased brand awareness with a relatively low cost campaign which also delivered results.

“Throughout the training, we were able to get hands on experience using our own social media accounts, giving us first hand experience and meaning we could ask the trainer any questions there and then.”

Josh Hignell

Director, Blast Event Hire