Tailored SEO
Website Audits

Tailored SEO Website Audits

Learn how to Improve your Online Presence and Get Results with a Complete Website Audit & Tactical Action Plan.

Website audits should form an important part of your digital marketing strategy, with regular audits enabling you to monitor performance closely and identify any issues with your website.

If you are not performing regular audits of your website, SEO, competitors and online presence, there could be unknown issues impacting your performance and making your marketing efforts less effective.

Throughout an website audit service, a broad number of factors will be analysed including indexability, crawlability, site speed, security and more to provide a detailed report on the website with recommendations for improvement.

If you want to identify issues with your website and improve your online presence through a detailed website audit, we can help.

150+

Checks carried out by our expert team.

200+

Websites audited for small to medium sized businesses.

100%

Tailored to your business goals.

Website Audit Services Tailored to Your Needs

Our expert team in the Cotswolds utilises data from several tools and performs manual checks to review every aspect of your website and SEO in detail – we won’t just provide you with an automated template report from SEO software and are on hand with email and phone support to provide solutions to resolve problems holding your site back.

Basic Audit

A snapshot of your website performance.

  • SEO review.

  • Google analytics review.

  • Backlink analysis.

  • Email support.

  • Action plan.

Full Audit

An in-depth review of your website, competitors and marketing activity.

  • SEO review.

  • Google analytics review.

  • Keyword research.

  • Backlink analysis.

  • Competitor analysis.

  • Content audit & gap analysis.

  • UX & mobile checks.

  • Phone & email support.
  • Action plan.

  • And more…

I have been a client of All Things Web® for over 10 years. On a practical level, their websites offer excellent functionality and ease of use for clients, as well as highly effective SEO, allowing us to maintain a strong position in the market. On a personal level, Helen (the MD) sets the tone for a friendly and approachable team that genuinely listens to your needs. They communicate regularly to ensure every detail is considered and delivered. Their focus is solely on helping me make the marketing decisions that would be best for my business.

Jo Turner - Courtyard Clinic

Website Audit FAQ's

Answering your questions about website and SEO audits

At All Things Web®, our complete 150+ point audit reviews all the key factors that could be impacting your website performance.

These are broken down into categories including site architecture, technical SEO, security, speed, competitors, mobile-friendliness and local SEO.

Throughout the audit, we will perform manual checks of your website coupled with data produced by audit and crawling tools and web services such as Google Analytics.

The recommend frequencies for audits will vary dependant on the size of the website, how often it is updated and how competitive your industry is.

We recommend an annual audit for small websites and a bi-annual audit for larger websites. Smaller, targeted reviews should also be carried out on a more regular basis, such as quarterly.

Additionally, an audit is beneficial if you are in the process of making significant changes to your website such as adding a new product line or changing your domain name.

Yes, as part of our audits we provide a detailed report which includes recommendations categorised by the impact that the changes would have from low to high.

Once the report has been delivered, it is yours to utilise as you need. Whilst many of our clients ask us to implement the recommendations within the report, others choose to implement it themselves or ask us to support their in-house teams through consultancy or tailored training.

Whilst full audits are the most detailed, they are not always necessary. Some of the most common types of targeted audits which look at specific factors in more detail include.

  • Technical Audit – Technical audits focus on the crawlability and indexability of your website and identify anything that could be negatively impacting this.
  • SEO Audit – SEO audits review the overall positioning of your website and look at ranking factors including loading times, backlink profiles, keyword research and on-page SEO factors. An SEO audit is recommended before undertaking any long-term SEO activity.
  • Content Audit – Content audits specifically review the content of your website and take into consideration factors such as messaging, user experience and tone of voice to provide insight into how it can be improved to increase engagement and conversions.
  • Competitor Audit – A competitor audit reviews several of your key online competitors’ websites and marketing activity to enable you to benchmark your own website and identify any gaps.
  • Traffic & UX Audit – Traffic audits focus on the user experience of the website, using tools such as Google Analytics in conjunction with the visitor journey to identify gaps and make recommendations on how to improve engagement and sales.

Combining all of these factors into a full audit gives you a clear and unrivalled picture of your website, your organic positioning, how you compare with competitors and how to improve.

Additionally, audits may be carried out on specific marketing mediums such as Google Ads, or social media advertising to assess the performance of campaigns.

Regular audits offer several benefits to businesses, marketing teams and webmasters including:

  • Identify any issues with your website that may be impacting visibility within search engines
  • Understand how your website performs against Google ranking factors
  • Understand how your website performs on different devices such as mobiles and tablets
  • Analyse and understand data produced by web services including Google Analytics, Google Search Console and Bing Webmaster Tools
  • Keep up to date with your competitor’s online activity and understand the changing search landscape of your industry
  • Understand how visitors use your website through analysis of customer journeys and identify steps to improve user experience

Let's Chat About a Website Audit

Not getting the results you want, or hitting your targets? Get started with a no-obligation chat to see how we can support you.

Why ATW?

No One-Size-Fits-All Digital Marketing Solutions

Your Account Manager

Will work with you to develop and implement all activity and co-ordinate with other external partners as required.

Tailored Service Offering

You won't have to choose between fixed packages that don’t quite work for you. We design everything around your business.

No Lengthy Contracts

We won't hide behind long contracts. All we ask is 3 months to get to know you and show you what we can deliver.

Transparent Pricing

No hidden fees or extra costs, you'll know exactly what you’re investing and how it will be used to benefit you.

Get In Touch

Let's have an initial, no obligation chat to see if we could work together to achieve your goals.

YOUR VISION. OUR EXPERTISE