Grow Your Business With Tailored SEO Training
Search Engine Optimisation (SEO) is a logical, structured process which, if implemented correctly, can bring your business great results. But with the masses of information, guides and conflicting opinions surrounding SEO; it can be difficult for businesses to know where to start.
At All Things Web®, we take the mystery out of SEO, with bespoke training courses designed to suit any skill level – allowing businesses to effectively measure and work to improve their online presence.
Our courses are suitable for anyone who manages or is involved in managing the online presence for a business. This could be an apprentice, marketing executive, senior manager or business owner.
So, if you’re looking to expand your own or your team’s knowledge of SEO, want actionable methods to improve the overall rankings and traffic to your website, or just want to have a better understanding about the activity your digital agency is carrying out – our tailored training is the place to start.
Training Overview
We offer both beginner and advanced SEO training courses to suit your level of knowledge. Below is an overview of what might be covered across both training courses; this will be tailored to you following a call with one of our trainers.
What Is Covered
Our introduction to SEO training course is designed and best suited to those with limited knowledge of what SEO is & how it affects their site. Throughout the course, we will cover a number of general topics including.
- Understanding SEO – introduction and best practice.
- Carrying out effective, actionable keyword research.
- On-page optimisation factors
- Other ranking factors and how to optimise for them.
- Writing content optimised for search.
- Best practice for title tags and meta descriptions.
- Introduction to link building.
At the end of the training course, you will leave with a working knowledge of what SEO is and how it works. You will also have the skills to begin to implement and measure what you have learned within the session on your own website.
If you already have a working knowledge of SEO and would like to discuss strategy and more advanced topics with a subject matter expert, our advanced course could be right for you. Throughout the course, a number of more advanced topics will be covered including:
- Deeper analysis of SEO and how it works.
- Competitor SEO analysis.
- How off-page activity can affect SEO.
- Local SEO.
- Link building strategies.
- Backlink analysis.
Meet Your Trainer
Darren Moloney
With 20 years in the industry, Darren is as experienced as they come.
Darren uses examples of his own client work throughout his sessions, giving you a first hand view of how we implement and measure SEO.

Flexible Delivery Options To Meet Your Needs
In House
Training can be delivered at our Swindon offices to reduce work distractions and aid learning.
At Your Choice of Location
If you have suitable premises or a preferred venue, our trainer can attend and deliver on site.
Virtually
We offer a full suite of virtual training courses delivered by video conferencing for additional flexibility.
Our SEO Training Process
Stage 1 – Initial Assessment
- A call to understand your current knowledge of SEO and business goals.
- An audit of current systems including Google Analytics and website.
- Design of a training plan tailored to the needs of your business.
Stage 2 – Training Delivery
- Training delivered in-house, at your preferred location or virtually.
- Delivered by a trainer with hands-on experience in SEO.
- Practical solutions that can be implemented within your business immediately.
Stage 3 – Post Training Support
- 2 weeks post-training support and follow up call after 1 month.
- Access to post training content exclusive to attendees.
- Discounted options for Refresher and Advanced SEO courses to extend your knowledge.
Ready to learn SEO? Get in touch.
Further Course Information
On the day, everything is provided for you including lunch and refreshments, all you will need to bring is a Wi-Fi enabled laptop and access to your business Google Analytics and Google Search Console account. You will learn a lot throughout the day, so we recommend taking plenty of notes.
Related Courses
Why All Things Web®?
Related Courses
Want to extend your knowledge further? We offer a range of other training courses designed to help you enhance your online presence. We offer a 10% discount on subsequent courses booked.

Why All Things Web®?
Following the session, your trainer will be available for up to 2 weeks help and support via telephone and email.
We don’t take a ‘one size fits all’ approach to training, because we know it doesn’t work. From your initial enquiry, your training will be completely tailored to you, your skill level and your business needs to ensure you get the absolute most out of the day.
All of our trainers are experts in SEO and will only teach you best practice methods that we know work.
If you’ve been on a course with All Things Web® in the past and want to review work you’ve completed since the training, we offer refresher courses. Contact us for more details.