Digital Strategy | Website | SEO | Social Media | Marketing Automation
Orion Holidays are an independent, family run company that manages holiday homes in the Cotswolds Water Park on behalf of their owners to provide high quality holiday accommodation. They manage the entire process from marketing the properties, taking holiday bookings, liaison with holidaymakers during their stay and full property management, maintenance and cleaning.
Prior to working with the team at ATW, Orion were heavily reliant on 3rd party online booking sites to promote the holiday accommodation. They wanted more control over sales and margins and knew that by increasing their direct bookings from the current levels they would gain both of these.
With no marketing resources in-house and a custom-built website that integrated their bookings CRM but gave limited control over content and changes, they wanted to find a local marketing company could they outsource their digital marketing activity to.