For a long time, Google Ads has dominated the paid search market, with the majority of people searching on the internet using Google as their chosen search engine. But with the mass release and rollout of Windows 10 and Surface devices, which use Bing as their default search engine, Bing is taking a larger share of the search market.Similarly, the Windows 10 Mobile and Windows Phone operating systems are also pre-installed to have search results powered by Bing. In addition to this, they are also syndication partners with Amazon devices, Apple’s Siri and Spotlight search.With this [...]