Bot traffic ruining your Google Analytics data? Here's how to fix it.
You want results on Google fast and let's be honest who doesn’t in 2021? Discover a tonne of QUICK SEO WINS that you can incorporate into your online marketing activities! Check out this blog post to find out more.
Strengthen your online presence with these 5 key tasks
To support businesses, we are offering a free Google Analytics webinar - sign up here.
Find out more about Google's new data retention controls within Analytics.
One of the best parts of online marketing is that every effort is trackable and measurable. Marketers can see which online campaigns are working and where to apportion more budget. But even with tracking capabilities there can still be a question over which method of delivery is responsible for a conversion if a consumer has visited a website a number of times via different channels. As a marketer, for example, you may consider the first visit (touch point) to be the channel that takes the glory for the sale, even if the visitor returned several times and bought through a [...]