6 Signs Your Website is Ready for a Re-Design

How a New Website Can Benefit Your BusinessYour website is one of your most valuable digital assets – a virtual storefront, marketing powerhouse and the first impression many potential customers will have of your brand.But what happens when your current website stops working in your favour?In our years of experience, a poorly performing website will do more harm than good to your business:Driving away potential customer enquiries to slicker competitorsA gradual decline in rankings as search engines evolve and move the goal postsNot supporting your overall business goalsIf your site feels outdated, loads far too slowly, isn’t mobile friendly (a [...]

By |2025-02-10T14:16:40+00:00February 1st, 2025|

User Experience (UX) Design Principles for Websites: Increasing Visitor Engagement Levels through Website Design Improvements

As a digital marketing agency, we know how much businesses value getting relevant visitors to their website so they invest in SEO to improve their organic Google rankings or PPC and Social Media to drive traffic to the site, amongst many other digital strategies which focus on generating traffic. But then they wonder "Why aren’t we getting any new business or more sales?". We would love to be able to wave a magic wand and send visitors to your website and it generate hundreds of leads, but unfortunately, it doesn’t always work that way. What people may forget is even [...]

By |2025-01-16T09:43:47+00:00January 16th, 2025|

Website, SEO and CRO Audit Case Studies from ATW

One of the most rewarding things about the job we do here at ATW is helping clients who have struggled with their online visibility and conversion rates. With an in-depth audit we can quickly identify the underlying issues with their strategy, usability, barriers to conversion, and technical problems. Here are some examples of how we have helped clients with various issues: […]

By |2021-07-26T12:02:30+01:00June 15th, 2017|

How to Improve User Journey and Experience on your Website

Have you ever gone to a website only to become very frustrated because you can’t find what you are looking for? Or the functionality falls short of the mark? Chances are yes you have. And usually you will exit that website pretty sharply to find an alternative source for the information or product you want. This is clearly not what you want your potential customers doing when they come to your website. […]

By |2021-07-26T11:30:05+01:00July 28th, 2015|

A Useful Website Migration Checklist – Avoid these Common Pitfalls

  If you are moving your website to a new platform, there are a few things to consider before you start. Most good web designers and developers will have a proper website migration checklist that they follow, however, if they aren’t experienced and are not talking about some of the things I mention below, you need to get an SEO company involved. This will be especially important if you rely heavily on your website for leads or revenue conversions. Working in this industry I have seen too many companies lose traffic and sales after a poorly executed site migration. [...]

By |2021-06-28T11:08:50+01:00June 2nd, 2014|
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